Independent Retail | High Performance Retail, LLC

Marketing Brings Prospects, You Make Them Customers

Business Growth, Business Owner Story, Customer Service, Independent Retail, Marketing, Productivity, Uncategorized

If you build it, they don’t always come. Marketing isn’t all it takes to increase sales. These are painful realities business owners must own. Unfortunately, for some franchise or independent business owners, it is often inconceivable that a formula concept...

It’s 2020, Retailers! Surrender the Internet Shopping Blues

Independent Retail

Once retail was simple. A retailer selected merchandise based on past purchase history and future trends. Customers bought, and retailers purchased more profitably the next year based on a review of what was left over. Most losses were a result of bad buying decisions...

5 Unexpected Ways to Add Me Time to Your Business Day in 2019 – Productivity Resolutions for Entrepreneurs

Business Growth, Independent Retail, Productivity

You’ll be hearing a lot about me time in 2019. Even #FOMO (fear of missing out) is moving toward #JOMO (Joy of Missing Out) for those who recognize the need to disconnect and reclaim some me time. But how do you, as a business owner, reclaim some of your me...

Judy Bug’s Books – A Smalltown Bookstore’s Story

Business Owner Story, Customer Service, Independent Retail, Uncategorized

Judy Bug’s Books, Columbus, Georgia. Meet Alek, the owner. There is no conversational door he doesn’t enter. Ask him any question and before you utter your last word he is answering in full throttle. We visited Judy Bug’s Books on a recent trip to...

Is Retail Brick and Mortar Doomed?

Independent Retail

The retail headlines are shouting… “Retail department stores are closing by the hundreds!” “Online shopping is doing record business!” “People are shifting their spending to travel, big ticket items, and dining out!” How can a retailer thrive in this shift? Actually,...

Keys to Niche-Driven Small Business Marketing

Independent Retail, Marketing

Ah, what a delight to visit an old fashioned town square! North Georgia has dozens of old town squares perfect for niche-driven businesses. Recently, my family and I had the itch to enjoy our local Roswell, GA historic district filled with popular eclectic shops and...